THE ICFAS BRAND

After years of successfully serving as a platform for scientists, innovators, and advocates of fisheries and aquatic science, we have finally built our identity. Developed by esteemed members of the University of the Philippines Visayas, our brand stands as a symbol of our commitment to this field.

BRAND GUIDE

INTRODUCTION

Branding is more than just a logo or a name — it is the overall identity and reputation of an event. It shapes how participants, sponsors, and the broader academic community perceive the conference. Strong branding plays a crucial role in creating a memorable experience, building trust, and establishing the event as a respected platform for knowledge exchange.

A clear and consistent brand helps differentiate the conference from others in a crowded academic landscape, attracting leading scholars, emerging researchers, and key industry partners. It communicates the conference’s values, vision, and academic credibility, encouraging engagement and long-term loyalty. Effective branding also enhances visibility across global audiences, ensuring that the conference not only succeeds today but continues to grow in influence in the years to come.

THE ARTISTS

Mr. Czar Ian Angel Esquivel

Mr. Janreich F. Miramon

THE LOGO

OVERVIEW

HISTORY

VARIATIONS

LOGO STRUCTURE

THE CIRCLES

The circles represent unity, wholeness, inclusivity, continuity, and protection. A circle has no beginning or end, symbolizing timelessness, community, and global connection — fitting for ICFAS valuing collaboration and international reach. Circles also represents harmony between the fields of Fisheries and Aquatic Sciences and the other fields of science, technology, and humanities.